Winter Remodeling Projects with Faux Wall Panels

The Winter time is a time that inevitably will slow you down.  As the air gets chillier and the roads get slicker, people are more apt to stay inside.  This forced downtime can cause some to have a bit of cabin fever.  Others may experience depression.  And some may even pack on the pounds because eating becomes their new favorite activity!  (At least that’s what happened to me when I lived in the Midwest.)  Despite what this change in weather typically does for you, it can be the perfect time to force you into getting all of those house projects done.  You know, the ones you always tell yourself you’re going to do?  The ones that have been on your to-do list for two years, but you can never seem to find the time?  Well, here ya go.  The cold winter months are the perfect time to accomplish them.  Today we are going to talk about simple remodel projects you can get done this winter, all done with faux wall paneling.

  • Kitchen Remodel
    Kitchens are typically the most sought after remodeling projects as homeowners spend a lot of time in this room.  After all, everyone has to eat.  And believe it or not, the aesthetic vibe of your surroundings can greatly alter your mood.  How does your current kitchen design make you feel?  An easy way to remodel your kitchen is by adding a kitchen backsplash.  This can be done without all of the messiness that typical tile includes by using faux wall paneling instead.  Faux brick panels or Faux stone panels are the most popular in the kitchen.  They are easy to apply, can be done so in a single afternoon, and are completely mess-proof and easy to clean. They look amazing too!
  • Bathroom Remodel
    An easy way to remodel your bathroom is by adding faux stone, brick or wood inside your shower! The panels are made from polyurethane, which by nature is a closed cell material.  In lamens terms, this means that no water can penetrate the surface, making faux wall paneling the perfect material for a shower.  It’s super easy to wipe clean and you don’t have to deal with messy grout.  The addition of faux wall paneling in your bathroom will transform the look completely, making your bathroom feel more like a spa with a relaxing atmosphere.
  • Bedroom Remodel
    A good place to start with a bedroom remodel is to first decide what look you want to go for.  A great place for inspiration is Pinterest, as it has thousands upon thousands of photos and how-to’s.  Simply mimic your favorite look as far as bedding and wall decor, and rearrange your furniture to give it a fresh look.  To top off the remodel, add an accent wall behind the bed using (yup, you guessed it) faux wall paneling to add dimension and texture to the room.
  • Basement Remodel
    If you are lucky enough to have a basement space, now is the time to add some pizazz to the downstairs area with faux wall paneling.  Create an actual man cave using faux stone panels or simply add an accent wall for a unique touch.  Basements are a great additional space, but people generally only like to use them if they feel comfortable in them.  If they are dark and damp and creepy, no one is going to want to go down there.  Add some value to your home by making your basement a comfortable place to relax! 

Why Everyone Should See a Chiropractor

As long as I can remember I’ve had back problems.  I can think back to about 8 years old and going to amusement parks or water parks or anywhere that required standing for long periods of time and expecting the intense back pain to arrive before the day was over.  Apparently my parents didn’t think much of it, as I didn’t see my first Chiropractor until I was about 15 years old.
My mind was blown.
The pain was gone!  I didn’t even know it was a possibility.  Turns out I have a hyper curved lower spine (Hyperlordosis), or “sway back”.  In ballet class I was constantly yelled at for “sticking my butt out too far”.  I remember being like, “What do you mean!? I can’t help where my butt decides to go?!”.  I was called “bubble butt” my friends and classmates, and no I did not take this as a compliment.  So while there is nothing that can be done to completely get rid of the “sway back”, by visiting a chiropractor often I am able to live pain free, bubble butt and all.

You might be thinking to yourself, “well I don’t have pain.”  If that’s you, well good for you! You get a golden sticker.  Even if you don’t have pain though, you should still see a Chiropractor.  And here’s why:

  1. Improves Posture
    Getting adjusted regularly improves your overall posture. Chiropractic adjustments are to fix something called a “subluxation”.  A subluxation is a slight misalignment of the vertebrae. This can be minimal and not even noticeable at first, but over time these subluxations become compounded into a greater problem.  So, you can either stand tall and straight or you can slowly turn into a human sized question mark.  Choice is yours!
  2. Promotes Sleep & Increases Energy
    Sleeping patterns have been shown to improve dramatically after beginning regular Chiropractic adjustments. Do you have problems falling asleep or staying asleep? Do you often feel lethargic and sluggish? Instead of poppin’ those pills and chugging that coffee, try a Chiropractor!
  3. Supports Your Overall Wellness
    If you are thinking about seeing a Chiropractor, your decision should be swayed positively by this factor alone. Subluxations, as mentioned above, affect the messages sent from the spinal cord to the brain.  Think about it- if all the information the brain receives and processes comes from the spinal cord, and there are misalignments in the vertebrae, then the messaging is going to be affected.  Because of this, the body is not going to be functioning at its max potential.  When your spine is aligned properly, this problem is solved, thus alleviating “symptoms” experienced by the body.  Your immune system, digestive system, nervous system, and so on can function at their optimal levels.
    As you can see, Chiropractic visits are not just for those experiencing pain.  Visiting a Chiropractor regularly helps you to function at your best capacity, no matter who you are (age or gender).  If you haven’t seen one before, now is the time! Do some research on good Chiropractors in your area, and ask trusted friends for referrals.

The Worst Things You Can do to Sell Your Products/Services

We are going to take a break from giving you tips on what to do, and in this article focus on what not to do.  There are many people who think they are salespeople, believing they are really good at selling products and services.  Sadly, they are incredibly mistaken. We have all encountered someone like this, perhaps more than once in our lifetimes.  Let’s take a look at some of the behaviors and qualities they exhibit.

#1- Lack of Confidence
If you are going to sell something, you have to not only believe in yourself and your ability to sell, but also believe in your product and service.  The way you feel about what you are selling is going to transcend to others.  Think about this for a second.  Let’s use the car industry as an example.  Say you pull into a dealership and you are ready to buy.  You are working with a salesman who is extremely lackadaisical about his position.  He doesn’t seem to care that he is there and that this is his job, let alone that you are there and ready to buy.  He answers your questions half heartedly, isn’t excited about the car(s) you are interested in, and is texting the entire time you are test driving vehicles.  How do you think this scenario ends?
Now compare this to someone who warmly greets you, has a smile on his face, knows the car(s) inside and out, and seems to really enjoy his job.  Which guy do you end up buying a car from? If you want to be a successful salesperson, you have to display confidence; not only in yourself, but in what you are selling as well.
#2- Obnoxious AF
This person displays qualities on the complete opposite end of the spectrum of lackadaisical boy. We have all encountered this person too.  This guy (or gal) is completely unaware socially as he doesn’t understand when enough is enough.  He can’t read body language, he is in your face, and he makes you feel extremely uncomfortable.  This type of salesperson focuses more on selling a THING rather than a solution to a problem.  A good salesperson takes time and asks questions to figure out the consumer’s needs, rather than force-selling a product or service that may have no application to that specific person.
#3- Lack of Follow Up
As we have previously learned, consistency is key.  Another poor thing a salesperson can choose to do is neglect to follow up with his or her leads.  It is proven that people need to be exposed to something at least 7 times before they make the decision to buy.  If you present your product or service one time, especially to someone who was slightly interested, but fail to follow up with them, you are doing them and yourself a disservice.  In order to move the sales process into conversion, effective follow up (in a non-pushy manner) is essential.
#4- Fear of the Word ‘No’
People will often miss out on a sale simply because they are afraid to hear the word ‘No’.  This fear can stunt someone at any point of the sales cycle, from cold-calling to asking for the close.  A good salesperson has developed a thick skin, and they do not take the word ‘no’ as a personal insult.  They understand that not every single person is going to buy, and it doesn’t mean anything about who they are as a person.  Although the word ‘no’ might be heard often, the word ‘yes’ is what keeps them going!

Avoid these SEO mindsets to make sure your campaigns are reaching their fullest potential

When you’ve been doing something for awhile, it’s easy to fall into a routine of what you are used to and what comes easiest to you.  However, with this comes the possibility that you are training yourself to think and act in certain ways in your SEO practice that can actually hinder you from achieving your fullest potential.  Even the smartest of SEOs are capable of falling into this trap.  In order to keep your performance up, try to avoid the following mindsets

  1. Narcissistic Content Topics. This happens when companies generate their blog content solely around topics they are interested and proficient in. While some of this information may be great to share, overdoing it is not the way to go.  No one is going to continue coming to your site if you are talking about the same exact topic every single day, especially from a “know it all” perspective.  The most successful companies are those who tailor their content to their readers.  Provide useful solutions to problems.  Research the things that your prospects research and then post about them. This does not mean that you have to stop posting case studies, free trials, and surveys whatsoever.  This will just increase the likelihood that people will be on your site to find them at all.
  2. Overly Worrying About Pleasing Google. Listen, most of the advice Google gives is really great.  But you have to keep in mind it is geared and focused towards their   Every single update and announcement might not necessarily be in your business’ best interest.  Be aware of what’s going on without stressing yourself out about staying on top of every update at the expense of your other work.
  3. Becoming Overwhelmed by Comparing Yourself. A lot of companies make the mistake of always being on the look out for the “next best thing” in SEO practices.  They are constantly scrutinizing the competition, waiting to find out what it is they are doing that makes them so successful.  There’s a good chance they are doing the same thing as you, but doing it better.  There’s also a chance they are using shady practices and putting themselves at a high risk.  You are going to be better off to take your eyes off of others, and focus on yourself.  Look at the things you can control, determine the best strategy, and then work hard and consistently at it.Overall, it is important in your SEO practice to avoid these mindsets in order to have your campaigns reach their fullest potential.  If you have fallen into a rut, you may be keeping your company from performing the way it’s capable of performing.  Keep these things in mind as you go forward.

The Art of the Sale- A Woman’s Perspective Part 2

Step #3- Cold Calling

Unless you have a magic lead fairy in your back pocket, you are most likely going to spend some time cold calling in the sales world.  Ladies, this is where it can get interesting.  Now, my perspective is mainly from medical device sales, as that’s where I spent most of my time selling (pre-kids), so keep that in mind.

Now that you absolutely know your product and audience you need to get the message in front of them.  One of the most tried and true ways to do it is to bloody those knuckles by knocking on doors. I’ve found that the most effective way to reach people is by getting in front of them face to face.  This is the best way to begin a relationship.  Phone sales is a completely different ballgame, and something I have avoided at all costs.  No matter who you are, one can only handle so many “screw you’s!” followed by an intense hanging up of the phone.  When you are face to face with people, you will still face resistance, but will do so on a secondary level.

Cold Calling Broken Down


  1. Learn the Gatekeeper. March right in that building like you own the place and make your way to the gatekeeper. Think of the gate keeper as the guard dog for the company. This guard dog will filter information that reaches its way back to the decision maker.  The decision maker is ultimately who you want to get in front of, but in order to reach him/her, you have to make your way into the gatekeeper’s heart. The gatekeeper will deem what you have to offer as worth or unworthy.
    In medical sales the gatekeeper is the person (usually a girl) who sits at the front desk and answers phone calls, schedules appointments, etc.  First and foremost, you’re going to need to figure out how to relate to this gatekeeper.  They are automatically going to view you as an obnoxious salesperson and most likely shoo you away without hearing what you have to say.
  2. Get Creative. I did an experiment when I started cold-calling to see how I could get the best response to the gatekeeper. I first started by following my boss’s guidelines: wear my best clothes, complete with done up hair and makeup and a briefcase to look uber professional. The response? A whole lotta glares and eye rolls. I thought to myself, “If I want to get across to this girl, I need to be on her level.”  Typically, the gatekeeper at a medical practice is wearing scrubs and has her hair pulled back.  The last thing they want to see is some girl who thinks she’s a supermodel marching through the doors.  So, regardless of the fact that I wasn’t in surgery (who was anyone to know?), I started wearing scrubs with my hair pulled back.  I didn’t overdo my makeup and I left my heels at home.  (Let’s hope so if I was wearing scrubs, right?)  The response?  More smiles, listening to what I had to say, and scheduling appointments with the decision maker started to happen.
  3. Remember, They’re People Too! I realized that the single most important thing to do when it came to cold-calling was to treat the gatekeeper, or whomever I came into contact with at the practice, like they were the most important person in the world. Start a friendship with them. Be yourself.  Remember their names, their children’s names, and their favorite coffee.  Drop treats at the front desk on your way to other appointments, and so forth.  At the end of the day, even if Susan has RBF and has a rude tone, she’s still someone’s daughter, mom, and sister. Be kind.  You’re not going to get anywhere if you’re a jerk.
  4. Consistency is Key. Sales don’t happen overnight from cold-calling. Cold calling requires a lot of work, will result in a lot of rejection, but over time with persistence and confidence will result in sales. If Susan glares at you the first time you cold-call and tells you that they’re too busy right now, smile and ask her a better time to come in. Then, do it! Go back the next time and keep being kind, remember her name, and ask for that appointment.  Keep going back until you get a flat out: “Get the hell out of here!”.  It was because of this practice that I earned the nickname “The Stalker” at my company.  My sales numbers reflected it and I was dang proud of it.
  5. Use Flattery. This is where it can pay to be a woman. Now, I’m not telling you to sell your body here to get a sale. I’m not telling you to flirt and cheat on your husband. I’m not telling you to compromise your integrity and self worth.  By any means.  But for goodness sakes ladies, if you have a pretty smile and nice eyes, use them! Compliment people, make jokes, and look pretty while doing it.  There’s nothing wrong with a little intellectual banter with other professionals, especially when it will help you achieve your end goal.
    There’s a reason some people are better at sales than others, and a lot of it has to do with confidence and the way they carry themselves.  If you aren’t confident in who you are, you’re not going to be able to build others up.  There is a balance here, however, because you don’t want to come across as overly confident either.  Example?  That car dealership guy on every billboard who’s teeth are blindingly white and a little ‘ding’ sound plays in your mind every time he smiles.  He also has a weird mustache. Stay tuned for part 3.

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