Importance of Having a Social Media Presence for your Business

Just about everyone nowadays participates in social media in some form or fashion.  After all, we have the worldwide web at our fingertips due to the brilliant invention of the smartphone.  Long gone are the days of dial-up internet, only accessible via a chunky desktop computer.  Remember those days, folks?  The sound of that dial-tone …

How to Create a Marketing Strategy

Very rarely do people dive headfirst into their new business venture and rely solely on their intuition for success.  Lots of thought, time and planning goes in to making a business truly successful. Just like you spent time creating your business and your products/services, you should also spend adequate time developing a working marketing strategy.  …

An Effective Chiropractic Marketing Plan

If you’re a Chiropractor and you do not yet have a working marketing plan, this article is for you. It is so important to have a plan in place, or else- who’s gonna know you exist? Word of mouth is great and all, but to really drive revenue you have got to market to your …

8 Habits that Show You are Meant to be an Entrepreneur

Many people wish they could be an entrepreneur, but not everyone has what it takes.  There are very telling habits and personality traits that stand out in people meant for this path.  Do you find yourself relating to any of the below?  If so, maybe starting your own business and being your own boss is …

Top SEO Trends for 2018

The world of SEO is an ever-changing one.  If you’re not aware of the changes, it will be evidenced in the success (or not so much) of your business.  Keeping up with these trends is an imperative task as SEO is a complex science. We put together this informative article for you so you can be on …

How Email Marketing Can Supercharge Your Local Chiropractic Business

Email marketing is alive and well, contrary to popular belief.  If you have a local Chiropractic business and are skipping this step, you are most likely jeopardizing you practice growth and income potential.  By implementing a regular email marketing campaign to your current patient-base, you can supercharge your business by reminding them that you’re still there.  It is …

The Vital Importance of Ranking Locally in Google for Business

As consumers become more and more tech savvy, the need to rank locally in google for any business is growing.  Whereas many businesses might have gotten away with skipping this step before, if you skip it now, people might never know your business exists.  The following article is going to explain why this is so important as …

Ranking for Good Keywords and its Effect on ROI for eCommerce

If you want to see some big bucks on your ROI, it is essential to have good keywords.  Otherwise, what are you wasting your money on?  A bunch of content marketing that is good for nothing, that’s what.  All those ad copies, the blog posts, your website design- it really isn’t worth much if it isn’t rich with …

How to Write PPC Ads

Pay Per Click ads are the very first thing that your potential customers will see.  They are basically the ‘cover of your book’, the thing that is going to either grab their attention or send them running in the opposite direction (figuratively speaking of course).  It is crucial that your PPC ads are written well, …